Developing mobile application in India, can be one of the most important steps in terms of marketing strategy. Mobile apps are generating opportunities 24/7 for their makers. The apps that have “stickiness” are the best ones. They provide fresh and exciting experience to the user. This will, in turn, improve the brand loyalty and affinity. "This is what makes an app 'sticky' — that 'gotta have it' experience you can't get anywhere else." The engagement metrics of mobile application, depends on the industry. The goals of each business are different and according to it, the customer engagement and usage differ in India. Let’s pay attention to some of the major KPIs which defines the success of your app. For Cross Platform Mobile Development – Get a Project Quote – http://www.mobileapptelligence.com/enquiry.html Mobile App Usage
If people are so fond of features of your app, then definitely they will use it. It may be just to kill time, order their favorite dress or find the best home décor ideas. The successful apps give the clear cut solution to the queries of the user. While assessing the usage rate of your app, it’s important to analyze the person who uses it and what they really like about your app. While you push to market a certain feature or offer to a user, it’s really important to know whether it is relevant to them. Understanding the demography, psychology, devices, usage timings can help you get the best out of the mobile app development business. The market study can favor brand building in a positive manner. Cohort Analysis helps in assessing the engagement metrics. This can provide insight to the weaknesses of your app. Acquiring the customer and retaining them for future can help in determining engagement getting converted to monetization. User Retention Your app might be high in demand today, but there are chances that the interest of the consumers can end swiftly. The retention rate of your app is something which needs to be taken care of. "Retention is one of the biggest challenges of mobile apps today, as 65% of people stop using them three months after install”. App store rankings can adversely affect your business. The quality and usability of the app are determined by the retention rate it holds. So it’s a great challenge for the app developers to rise up to the mark and create a fantastic app for their users. Active App Users Monthly Active Users (MAU) and Daily Active Users for apps (DAU) are considered to be the key users of your application. The best thing you can do is to analyze the cohort and understand their way of use. This will help you in developing or tweaking the existing app to engage more people and convert them to active users. In app categories like survey, DAU becomes a key factor for capturing data. Average Revenue Per App User Revenue of an app depends on its price, in-app purchases or conversions. While determining the Average Revenue Per User (ARPU), it should be analyzed by keeping all the App stores through which the downloading of apps happen. App Launch and Load Time Seamless navigation is one of the key elements to impress your users. No one has the time to spend on your app’s loading time. So it is better for the apps to be agile and abrupt in providing solutions. User Experience The experience of any user is important for the development of your app. Some of the users may find it hard at times to use certain features of it. Customer satisfaction cannot be taken for granted. So proper feedback need to be collected from your customer by prompting them with feedback icons. It helps in enhancing your business. It becomes more important, if you are building delivery apps or app for marketplace. App Development is an important element in the brand building process. If you lose your brand, then you will soon lose your customers. For getting continuous return from the app developed for your brand, you need to make timely changes to it.
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http://www.mobileapptelligence.com - Keeping ahead is the name of the digital game. Joining hands with a mobile apps development company to maintain the presence on the smartphones, is the key. Retail apps are for customer retention and to be used by regular customers. Even beyond the experience, mobile apps are great for keeping brand recognition high. Recent surveys shows that retainers using the mobiles apps are actually selling better than the other stores, which did not use apps. In the modern business scenario, retailers must enter in a long-term partnership with mobile apps development companies, to stay ahead of the competition. There are a few clear and sustainable advantages – To create customer loyalty by getting smart, innovated apps that bring forth value for the customer. To facilitate research and purchase of your retail items in-store and out. Some reasons for developing a mobile app, are the following
Shoppers get high on useful mobile retail apps Creating a mobile shopping app is relatively easy with a good mobile applications development company Many of the retailers already have a mobile app, which are creating a better brand recall Along with developing mobile app, you should also get a professional HTML5 development company to optimize your website for mobile. While the penetration of mobile devices, is rising in an incredible manner, a mobile retail application is literally indispensable to your retail company. Mobile commerce has come to stay and will grow to gigantic proportions in the coming years. Retailers cannot afford not having a mobile-optimized website and a mobile app of their own. A professional mobile app development company can help the retailer to gain today’s mobile buyer interest, loyalty and shopping power. Today’s consumers who are infused with the mobile mindset want to access on their mobile devices the shopping list they created online, order products, or see peer reviews. In short, the consumer behavior is fast changing and the retailer has to keep pace with them. With the assistance an expert mobile app developer, you can provide your customer a more personal and fun shopping experience right in his/her phone. More over the company can provide your app many value added features. Rush to build mobile app, before your competition does. Author is a senior business analyst and an expert in native mobile app development. http://www.mobileapptelligence.com - Now a days, mobile app development and mobility solutions are becoming credible to establish and promote brands. With the growing number of mobile users day by day, it is becoming indispensable that businesses extend their web based application to mobile devices. Get a Project Quote : http://www.mobileapptelligence.com/enquiry.html Mobile device users are spending more time on mobile apps than browsing the Internet. This is creating a serious need of custom mobile app development, where in the app fulfills the core business functions. Custom mobile development is not only for branding and promotion, its for customer satisfaction, employee connect and several other important things.
Custom mobile apps development enables businesses and corporate to develop idea centric apps to target business growth, to enhance productivity and to connect people. With an experienced mobile app development team, it is easy to come up with an elegant, user friendly custom app fulfilling a purpose. Imp factors, while you go for custom app development - When doing custom mobile application development for your businesses, the factors which need to be taken into consideration are:
There are several benefits of having a custom mobile app, especially for a growing business. Some of them are listed below: It supports business growth What sets a custom mobile application development apart from other apps is its focus, which is - you and your business. These apps are designed and developed to get you new customers and helps you to maximize your brand exposure. You can release your custom application at various alternative app stores, like Amazon Android Appstore, SlideME, Samsung Apps, Opera Mobile Store and others all over the world. You can reach your customers 24/7, 365 days a year, and making them to interact with your business through your custom app. Moreover you can make the users from all over the world happy by supplying them your custom mobile app in their own native language. You can localize your app to any language, like Korean, Russian, Arabic or French, desired to maximize its impact. You can even restrict your mobile app to certain countries. Hence the possibilities of a custom app can be endless. It saves time and money Mobile app can be the most effective marketing asset. While causing only a fraction of the costs, a custom mobile app gets more exposure than a TV or magazine ad campaign with over a billion smart-phone users worldwide. You can plan a budget at the beginning of the app development process and define, if you are going with native app development or cross platform. Always remember, at the end of the day, people prefer a hassle-free app which meets their requirements in an easy and simple approach. Performance All custom apps are built specifically for your needs. To get maximum performance, you can choose among the various platforms’ native development languages and tools which not only ensures the success guarantee of your app but also is responsible to provide better user experience. Some of them are Java with Eclipse for Android, Objective C and C++ with XCode for iOS, C# or C++ with Visual Studio for Windows phones. You get the choice to decide on the various platforms like: Android, iOS, BlackBerry, Windows Phone. Quality assurance Custom mobile development refers to make your mobile application a masterpiece. By hiring a professional mobile app development company, you can make your app to stand out from the crowd and raise an eyebrow. It can be achieved with customized and unique features, intuitive usability, quick loading times and unbreakable stability. A custom mobile application development also serves you with some unique features, which includes: B2C MOBILITY SOLUTIONS: It connects your consumers worldwide to your products and services via mobile apps and mobile websites. B2B MOBILITY SOLUTIONS: It connects customers & partners to important company and product info. This model ensures your business growth as well as stability. These are just a few key benefits which your business will get with a custom mobile app. Mobile App Usage Stats 2015 According to a leading mobile analytics firm, mobile app usage continued to see significant growth year on year, with overall mobile app usage up by 72.5%. Top mobile app categories including shopping, utilities & productivity and messaging also saw more than 300% growth. With 51% of time spent on mobile devices in comparison to 42% on desktops / laptops by end users in United States, global companies are partnering top mobile app development companies to develop mobile apps, which keep them ahead of curve. Multiplatform Mobile Apps Development Services in Mexico, Brazil, Argentina and United Kingdom11/25/2015 MobileAPPtelligence , an award winning multiplatform mobile apps development company. We deliver custom android apps, android games including the latest features like NFC. We also place dedicated android app developers (android developers) at offshore for worldwide clients. Get a Quote: http://www.mobileapptelligence.com/enquiry.html As the horizon of mobile technology is expanding rapidly, the mobile app development landscape is turning to be astonishingly intriguing. Now many are enthusiastic about hybrid or cross mobile applications. They combine many good features of both native and HTML 5 apps. The issue which is the preferable one has led to a heated debate in the related circles.
Before coming to a conclusion, let’s have a bird’s eye view of each of these applications. A native mobile application is a smartphone application that is coded using the native programming language for platforms like iPhone or iPad apps built using Objective-C, and Android application built with Java. Native apps are loved for their fast performance and high reliability, sophisticated user experience and interface. They have full access to a phone's various features, such as its camera, geo location, and address book. Since native apps run smoothly, it is a better way to go for games. Businesses value their ability to submit to app stores and generate visibility. Users can use some apps without an Internet connection too. Moreover, Native apps are widely regarded as being the more secure solution. On the downside, this type of app is expensive to create and maintain, because a separate app is to be created and maintained for each platform (OS, Android, Windows phone) if you want to cover a larger audience across all platforms. So companies, to cut costs, have looked beyond the Native apps. Hybrid (cross-platform) mobile application is developed with both HTML5 and Native technology, built using web technology and then wrapped in a platform-specific shell. It has not only cross-platform compatibility but also has moderate access to some of the native APIs and phone’s hardware. However, speed of Hybrid is slower that the Native apps. A high level of technical skill is required to develop and maintain Hybrid apps. Still, many Hybrid apps get rejected at the Apple app store since the app is just a wrapper for a website. Keeping the above facts in mind, you may choose between Native and Hybrid according to your requirements and the way you want your user to interact with your app. Android Apps Development for Wearable Devices surging in United Kingdom, Australia, United States3/2/2015 Source: http://www.mobileapptelligence.com Introduction of the Android mobile apps have brought a huge change to our life, which is beyond our expectation. Flight check-ins, booking restaurant tables and ordering food with the mobile app was an unimaginable thing a few years back. Now we have a Android mobile app for every day to day need. Life has become lot more easier with the introduction of the innovative technology, which we have been termed as mobile application. For Android Apps Development – Get a Project Quote – http://www.mobileapptelligence.com/enquiry.html In the mobile app development world, Android operating system has played a very important role. Owing to the user-friendly nature associated with the apps, Android OS has moved a step ahead in comparison to its competitors. One of the recent milestone that Android OS has achieved in the development of Android smartwatch apps and Android smartwatch.
Android's wearable smart watches have done a great job when it comes to delivery of notification along with generating alert at the tip of your wrist. The twist in the tale begins when you try to download additional apps to your smart watch for additional functionality. Though Android have restricted numbers of Android wear apps, but Google play store have some of the most compelling and impressive apps when it comes to the case of wear apps. These wear apps that are considered to be the best available ones in the Google play store are also free of cost. Runtastic When you want to convert your Android wear watch into a running partner, Runtastic is the best option to choose. Activating the app from your smart watch leads to the activation of the program in your phone. Your wrist would posses the capability of maintaining the time and generating the report for your workout sessions. The attractive features associated with the app are tracking the distance covered, average pace and calories burned. AlltheCooks This app for the wearable watch is for those who loves to cook. It gives the opportunity to its user to browse various recipes and share the recipes. The features associated with the app includes marking the favorite recipe, create shopping list, create meal planner and join different forum related to cooking. Duolingo Duolingo the cute little green bird logo, helps the users of the wear watch to learn a new language. The concept of Duolingo is based on the combination of image, text and spoken words which help in learning languages like Spanish, German, Italian, French, Portuguese, Russian and Dutch. The app has a option of creating handy flashcard that helps in keeping the user alert in between the classes. Tinder Tinder was created for the convenience of the single people who would be able to use their Smartwatch to find compatible singles in their area. Launching of the app helps you to get connected to the singles in your area and you have the facility of swiping, liking or disliking them. The app also also to know the other persons age, first name and description. LYFT Booking a cab has become more easy with the LYFT smart watch app. You can book a cab from the face of the Android wear watch, which will send you notification about the arrival time of the cab along with the details of the driver. This smart watch app has become very famous in the USA, where the service is available in around 64 countries. Eat24 Eat24 is the online food delivery service that is giving the big players a run for their money. Now you have the comfort of ordering food from the face of your android smart watch. This mobile app comes with the option of remembering your credit card details, your location and the list of the items from your previous order. These features facilitates quick re-ordering. Now you can have your favorite food delivered at the tip of your finger. Player FM Player FM is a must have app when you own an Android smart watch. The app provides its users the facility of discovering, downloading and importing the audio files. The other features include the saving of the new episodes for the user to listen to it at their leisure time. Launching the app in your Android smart watch helps in controlling of playback, starting, stopping, go to the next and previous. Till now we have heard about the Smart phones powered by the Android operating system. Now we have the Android smart watches which is the demand of the next generation. This innovative concept developed by Android have made our life more easy. With the Android smart watch and smartwatch apps, we have the capability of accomplishing the task, with out smart phone being inside our pocket or our bag. Source: http://www.mobileapptelligence.com Introduction of the Android mobile apps have brought a huge change to our life, which is beyond our expectation. Flight check-ins, booking restaurant tables and ordering food with the mobile app was an unimaginable thing a few years back. Now we have a Android mobile app for every day to day need. Life has become lot more easier with the introduction of the innovative technology, which we have been termed as mobile application. For Android Apps Development – Get a Project Quote – http://www.mobileapptelligence.com/enquiry.html In the mobile app development world, Android operating system has played a very important role. Owing to the user-friendly nature associated with the apps, Android OS has moved a step ahead in comparison to its competitors. One of the recent milestone that Android OS has achieved in the development of Android smartwatch apps and Android smartwatch. Related: Mobile App Development Company for Multimedia Apps Android's wearable smart watches have done a great job when it comes to delivery of notification along with generating alert at the tip of your wrist. The twist in the tale begins when you try to download additional apps to your smart watch for additional functionality. Though Android have restricted numbers of Android wear apps, but Google play store have some of the most compelling and impressive apps when it comes to the case of wear apps. These wear apps that are considered to be the best available ones in the Google play store are also free of cost. Runtastic When you want to convert your Android wear watch into a running partner, Runtastic is the best option to choose. Activating the app from your smart watch leads to the activation of the program in your phone. Your wrist would posses the capability of maintaining the time and generating the report for your workout sessions. The attractive features associated with the app are tracking the distance covered, average pace and calories burned. Related: Offshore Android Application Development Company AlltheCooks This app for the wearable watch is for those who loves to cook. It gives the opportunity to its user to browse various recipes and share the recipes. The features associated with the app includes marking the favorite recipe, create shopping list, create meal planner and join different forum related to cooking. Duolingo Duolingo the cute little green bird logo, helps the users of the wear watch to learn a new language. The concept of Duolingo is based on the combination of image, text and spoken words which help in learning languages like Spanish, German, Italian, French, Portuguese, Russian and Dutch. The app has a option of creating handy flashcard that helps in keeping the user alert in between the classes. Tinder Tinder was created for the convenience of the single people who would be able to use their Smartwatch to find compatible singles in their area. Launching of the app helps you to get connected to the singles in your area and you have the facility of swiping, liking or disliking them. The app also also to know the other persons age, first name and description. LYFT Booking a cab has become more easy with the LYFT smart watch app. You can book a cab from the face of the Android wear watch, which will send you notification about the arrival time of the cab along with the details of the driver. This smart watch app has become very famous in the USA, where the service is available in around 64 countries. Eat24 Eat24 is the online food delivery service that is giving the big players a run for their money. Now you have the comfort of ordering food from the face of your android smart watch. This mobile app comes with the option of remembering your credit card details, your location and the list of the items from your previous order. These features facilitates quick re-ordering. Now you can have your favorite food delivered at the tip of your finger. Player FM Player FM is a must have app when you own an Android smart watch. The app provides its users the facility of discovering, downloading and importing the audio files. The other features include the saving of the new episodes for the user to listen to it at their leisure time. Launching the app in your Android smart watch helps in controlling of playback, starting, stopping, go to the next and previous. Related: Phonegap Cross Platform App Development Till now we have heard about the Smart phones powered by the Android operating system. Now we have the Android smart watches which is the demand of the next generation. This innovative concept developed by Android have made our life more easy. With the Android smart watch and smartwatch apps, we have the capability of accomplishing the task, with out smart phone being inside our pocket or our bag. Resources: http://www.mobileapptelligence.com www.mobileapptelligence.com/android-app-development.html
Android devices can now be seen in almost all the hands. Apparently social media also has helped small and midsize companies to promote their products and services in a better way in an increasingly competitive environment. Entrepreneurs thus build android app with Social media to reach maximum number of audience to market their app idea. For a well defined marketing strategy, android app development is a must for company to become more reachable and connected, which can be further improved by ever growing social media. http://www.mobileapptelligence.com/android-app-development.html Get a Project Quote : http://www.mobileapptelligence.com/enquiry.html Today, users who frequently check Whatsapp, Twitter and LinkedIn, checks for the suggestions of the fellows regarding top android apps to user for various objectives. Thus any professional android app development company, cant ignore impact of social media for android app promotion and monetization. More positive comments regarding any app, more downloads the app will see. All the leading android app development companies are integrating the social sharing APIs along with seamless login. Link of social media icons will also encourage the visitors to click on the icons which will lead them to your social pages. You can encourage the visitors by offering them some freebies such as bonus points for references. Survey shows that social media referrals have increased the sales products and services by 12%. Android app development company should ensure that your app is in sync with all your social pages. The client comments, new initiatives, images and other valuable information should be shared to common network. Android app company should also use twitter’s search tool is a very strategic device to incorporate into your information-gathering strategies. One can integrate through the API and share all the tweets on the products online interface. These information can also be indexed and searched through google and thus provide better visibility. Android app development companies have always given due credit to Facebook, which has a lion’s share in social media. One must use the social media seriously as this will certainly improve the visibility of your android app. Author is a senior business analyst and an expert in native mobile app development. Resources: http://www.mobileapptelligence.com http://www.mobileapptelligence.com/mobile-app-developers.html http://www.mobileapptelligence.com/android-app-development.html |
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